Only Serve Your Ambition

The infamous statement saying ”if you want to win a war, serve nothing but your ambition” also greatly applies to business. This topic is extensively researched, and it does not stop me from discussing it. There is a difference between knowing and understanding. Knowing is acknowledging that you only serve your ambition. Understanding on the other hand means what it means to solely serve that ambition. To be honest, it is one thing I never mastered. But, I know how important it is in business!

When doing something at the same magnitude as a business, and you only serve your ambition, things will definitely be in the way. What is on the way could be within you. It could be a little voice in your head telling you, “You are going to fail.”  The voice could also tell you that you don’t deserve to achieve your ambitious goal. The bad news is that during goals progress, we traditionally face challenges, and the greater the challenges, the more we start listening to the voice telling us that we will fail! That little voice is powerful during the startup, or any other big goals, because when we cannot progress in our goal, then that voice is right – is it not?

The more you listen to them, the less are your chances to success. Unfortunately, these little voices inside our heads play a great role in achieving everything greater than normal goals. Normal goals could be getting a job, raising 20 thousand dollars, and so on. This does not mean that normal goals are not challenging. In a perfect world the statement “life is what you make it” will be completely true without any additional effort.

Considering the amount of time and effort you have put into the business, and strength you’d put into combining all the pieces into a business, you’d be getting every customer you speaks with, don’t you think? After all, you have made tons of effort into knowing whom these customers are, and you have clearly identified them, and still not everyone wants what you are selling – welcome to reality! This is where you need to put additional effort into achieving your goals.

In a previous blog, “Turn Your Desire into Ambition”, the ambitious goal says: “I want to help 20 People in first week of business”, which was according to the SMART-Method. The goal might not sound ambitious, but it stick to the reality, and determines the minimum goal I want to achieve during the first week of business. If I speaks to the first 5 people, and they are not purchasing what I am selling. When you’d first interact with customers, it is important that you agree that you will make mistakes!

Most innovative companies in the world have made different mistakes in the past! That did not stop them from moving forward – why wouldn’t you or I make mistakes in business? Learn from your mistakes, and then forget about it! This is the first challenge. It requires staying focus! The first action is to neglect all the negativities that surround the goals, and solely focus on the goal. Don’t count the numbers of people saying no, but the number of those whom purchase the product or service. This is where you let go of everything else, and focus solely on your ambition and goals.

It is critical that you completely forget about anything that negatively affect the goals. For you to fully serve nothing more than your ambition, you must not let anything within you dominate your goals. Let your goal dominate everything else. Back to the goal: helping 20 people. Having 20 customers do not mean that I will talk to 20 people, and those 20 people will be customers. You could talk to 100 people, before you’d get the 20 that’d become your customers. This means that I keep going after achieving that goal.

In conclusion, the main point of serving nothing more than your ambition is about not thinking of all the ones that say no. For you to do this, you must provide a goal as specific as possible! Learn from mistakes and forget about them, and then keep talking to people and making sales until you’d achieve the goal.